# Search & Rescue SEO

> Enterprise-grade SEO audits built for local businesses. We scan your website across 7 categories, score it, show exactly what's broken, and fix it for you.

Website: https://searchandrescue.io
Parent Company: Gate City Labs, LLC (https://www.gatecitylabs.com)

## What We Do

Search & Rescue provides comprehensive SEO audit reports for local service businesses. We analyze websites across 7 weighted SEO categories using enterprise-grade tooling, produce detailed scored reports with prioritized findings and step-by-step fix instructions, and optionally implement every recommendation ourselves.

Our target customers are local businesses: dentists, plumbers, HVAC companies, electricians, roofers, lawyers, restaurants, gyms, salons, auto repair shops, chiropractors, veterinarians, accountants, real estate agents, and other service-based businesses that depend on local search visibility.

## How It Works

1. **We Audit** — We analyze your website across 7 SEO categories using enterprise-grade tools. You submit your business name, website URL, email, business type, and city/state through our free audit request form.
2. **You See** — You receive a detailed report with scores, findings, and step-by-step fixes within 48 hours. No payment required for the free score.
3. **We Fix** — Optionally, our team implements every recommendation for you, from quick meta tag fixes to full site rebuilds.

## Services and Pricing

### Free SEO Score — $0
See where you stand. Includes overall SEO score, category score breakdowns, issue counts by severity, 2-3 sample findings, Core Web Vitals grades (LCP, CLS, FID), and anonymous competitor ranking. No credit card required.

### Full SEO Audit Report — $29
Everything you need to fix it yourself. Includes all findings with detailed fix instructions, prioritized action plan, schema markup code snippets you can copy-paste, AI readiness analysis, and image optimization audit. The cost of this report is credited toward any remediation plan.

### Competitor Intelligence Report — $99
Know exactly where you stand vs your local rivals. Includes everything in the Full Report plus competitor names revealed, side-by-side score comparison across all 7 categories, competitive gap analysis, market position insights, and actionable competitive strategy. The cost is credited toward any remediation plan.

### Quick Fix Implementation — $499
We implement the fixes for you. Includes meta tags and schema markup implementation, XML sitemap and robots.txt setup, Google Search Console configuration, and basic accessibility fixes. Delivered in 3-5 business days.

### Standard Fix Implementation — $1,499
Comprehensive optimization. Includes everything in Quick Fix plus page speed optimization, content quality improvements, Google Business Profile setup and optimization, and 3-month rescans to track progress. Delivered in 2-3 weeks.

### Full Site Rebuild — $2,500+
For sites that need a ground-up overhaul. Includes SSR (server-side rendering) migration, multi-page architecture, blog setup for content marketing, and 3 months of SEO consulting. Delivered in 4-6 weeks. Quote-based pricing.

## 7 SEO Categories We Analyze

Each website audit scores the site across these 7 weighted categories, producing a weighted overall score from 0-100:

1. **Technical Health (25% weight)** — Crawlability, indexability, HTTPS, canonical tags, XML sitemap, robots.txt, structured error handling, redirect chains, mobile-friendliness.
2. **Content Quality (25% weight)** — Heading structure, word count, keyword targeting, content uniqueness, readability, E-E-A-T signals, thin content detection.
3. **On-Page Optimization (20% weight)** — Title tags, meta descriptions, header hierarchy, internal linking, URL structure, Open Graph and social meta tags.
4. **Schema / Structured Data (10% weight)** — JSON-LD markup presence and validity, LocalBusiness schema, FAQ schema, breadcrumb schema, review markup.
5. **Page Speed / Performance (10% weight)** — Core Web Vitals (LCP, CLS, FID/INP), Time to First Byte, render-blocking resources, image compression, lazy loading.
6. **Image Optimization (5% weight)** — Alt text coverage, modern formats (WebP/AVIF), file size optimization, responsive images, decorative image handling.
7. **AI Readiness (5% weight)** — Content structure for AI citation, passage-level clarity, FAQ markup for AI Overviews, topical authority signals.

## Score Interpretation

- **70-100 (Green):** Good health. Minor improvements possible.
- **40-69 (Yellow):** Needs attention. Meaningful issues affecting rankings.
- **0-39 (Red):** Critical problems. Significant SEO issues hurting visibility.

## What a Report Looks Like

Each report includes:

- **Overall Score** — Weighted average across all 7 categories (0-100).
- **Category Scores** — Individual score bars for each of the 7 categories with letter grades.
- **Core Web Vitals** — LCP, CLS, and FID/INP grades with pass/fail status.
- **Findings** — Individual issues discovered, each with:
  - Severity level (critical, high, medium, low)
  - Category assignment
  - Plain-English description of the problem
  - Step-by-step fix instructions
  - Impact explanation
- **Prioritized Action Plan** — Findings ordered by impact, grouped into immediate/short-term/long-term actions.
- **Competitor Ranking** — Where the site ranks among local competitors (anonymized in free tier, named in $99 tier).
- **Schema Markup Snippets** — Ready-to-use JSON-LD code for LocalBusiness, FAQ, and other relevant schema types.

## Example Report

An example audit report is available on our website. Visit https://searchandrescue.io and click "View Example Report" in the hero section to see a real audit of a local business website with scores, findings, and fix recommendations.

## Frequently Asked Questions

### What is an SEO audit?
An SEO audit is a comprehensive analysis of your website's search engine optimization across 7 categories. It identifies technical issues, content gaps, and optimization opportunities, then provides a prioritized action plan to improve your search rankings.

### How is the SEO score calculated?
The overall score is a weighted average of 7 category scores: Technical Health (25%), Content Quality (25%), On-Page Optimization (20%), Schema/Structured Data (10%), Page Speed/Performance (10%), Image Optimization (5%), and AI Readiness (5%). Each category is scored 0-100.

### How long does an audit take?
Free score reports are emailed within 48 hours of submitting your audit request. No payment or credit card is required for the free score.

### What does the full report include that the free score does not?
The free score shows your overall score, category breakdowns, issue counts, a few sample findings, Core Web Vitals grades, and anonymous competitor ranking. The full report ($29) adds all findings with detailed fix instructions, a prioritized action plan, schema markup code snippets, AI readiness analysis, and image optimization audit.

### Can you fix the issues for me?
Yes. We offer three implementation tiers: Quick Fix ($499, 3-5 business days) for meta tags, schema, sitemap, and Search Console setup; Standard Fix ($1,499, 2-3 weeks) for comprehensive optimization including page speed and content; and Full Rebuild ($2,500+, 4-6 weeks) for ground-up SSR migration, blog setup, and 3-month consulting.

### Who is this for?
Local service businesses that depend on search visibility to attract customers — dentists, plumbers, HVAC companies, electricians, roofers, lawyers, restaurants, gyms, salons, auto repair shops, and similar businesses.

## Technical Details

- Reports are served as static HTML (server-rendered Blade templates), not JavaScript-rendered SPAs, ensuring full accessibility to search engines and AI crawlers.
- The landing page at searchandrescue.io is an Inertia/React SPA. This llms.txt file provides the full text content that may not be accessible via JavaScript rendering.
- Report URLs use obfuscated tokens for privacy (e.g., /report/business-name-abc12345).
- Structured data (JSON-LD) is embedded on the landing page: Organization, WebSite, Service with Offers, and FAQPage schemas.

## Contact and Audit Requests

To request a free SEO audit, visit https://searchandrescue.io/#get-audited and submit your business name, website URL, email, business type, and city/state. We'll analyze your site and email your free score report within 48 hours.

For implementation services or questions, use the service inquiry form on any report page or contact us through Gate City Labs at https://www.gatecitylabs.com.